August 16th, 2007 posted by admin

Our Facebook app, Reb Me, is now live. We’re a little surprised to note that it’s only the second of two functional VoIP apps on there, as bringing Rebtel functionality to Facebook was a logical next step for our service. There’s a strong use of social media within Rebtel itself, and, of course, our users are there - so why not go to them?

As Rebtel developer Ola Sundqvist explains, it’s now possible to do everything on Facebook that you can do at Rebtel.com, apart from crediting your account which, for security reasons, must be done at our main site. We provide Facebook users with free credit so they can try the service immediately - and if their friends sign up they receive more credit, which should help promote the viral spread of the app through interconnected groups of friends.

Despite the ease with which you can form connections on the internet, research shows that online networks tend to grow from offline ones, whether that’s a group of work colleagues, students at the same university, or members of a social group based around sport or leisure activities. Here at Rebtel, we think it makes sense to extend communication outwards from Facebook back to the ‘offline’ world by developing a mobile application.

Most other VoIP-based services require the use of a computer to initiate the call: with Rebtel, once the number has been generated, the customer saves and dials it as they would any other number. In this way, Rebtel brings voice to the world of social networking, expanding the number of ways in which Facebook users can interact with each other by providing a cost-effective, real-life means of communication that segues seamlessly with their chosen networking platform.

As Rebtel CEO Hjalmar Windbladh points out in an interview on the Jeff Pulver blog, “[with Reb Me] Rebtel becomes an integral part of social networking, bringing mobility to the party. Now you can reach all your friends when not online with just a local call. There are no exorbitant long distance charges, and you’re calling right from your mobile phone, not chained to your desk.”

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