Rebtel For Android In Sony Ericsson’s XPERIA Campaign March 15th, 2011  

XPERIA World Screen

A little while ago, we were contacted by the nice folks over at Sony Ericsson. They told us they were in the midst of planning an extensive campaign for their brand new XPERIA line of Android Smartphones. They said they wanted to include a few hand-picked apps they felt added value to the user experience on their new devices and could bring out the best out of the hardware as well as the software.

To our great joy, our very own Rebtel for Android was selected to be featured in the campaign among other greats in the likes of Foursquare, Photobucket, Justin.TV and Facebook Location.

As a part of their marketing strategy to, Sony Ericsson created a very cool micro-site in the shape of a virtual world called XPERIA. In the world of XPERIA, you can explore neighborhoods in a SIMS-like city and discover different apps in each area (the Rebtel app can be found downtown just next to the skateboard ramp).

In addition to this, our app will also be featured in Sony Ericsson’s other online, outdoor and TV XPERIA advertising across Bulgaria, Cyprus, Macedonia, Israel, Romania, Turkey and Greece.

Sounds cool? Head over to Sony Ericsson and start exploring the world of XPERIA.

By: alexander drewniak Tags: , , ,

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